The MECCA view
When subtlety just isn’t cutting it, Hourglass’ Unlocked Mascara will unleash lash drama like never before, with film-forming technology that attaches transformative microfibres to your lashes for unreal lift, length and definition. This extraordinary vegan formula stays smudge-proof all day, but the tube-like film slides off effortlessly in warm water for easy, gentle removal. As the first permanent addition to the Unlocked collection, supporting Hourglass’ mission to unlock the cages of wild animals in captivity, 5% of the proceeds from this product go to the Nonhuman Rights Project to help secure civil rights for nonhuman animals.
This brand is PETA-certified cruelty free. This product is vegan, containing no animal products or derivatives of animal products.
Key ingredients
Film-forming technology: coats each lash with lightweight fibres that add volume and length for a high-impact look.
Made without
Animal products, gluten, phthalates, sulfates and parabens.
Consumer testing results
Based on a one-week consumer test of 32 participants:
100% said it instantly lengthened their lashes
96% said they would purchase this mascara
96% said the brush easily coated every lash from root to tip
93% said their lashes looked fanned out and eyes looked more open
93% said it was smudge-proof all day
Usage
Starting at the base of your lashes, brush the wand from root to tip, wiggling back and forth slightly to ensure separation. For added volume, apply multiple coats.
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