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SO PURE. SO TRUE. SO YOU. New Original Pure Serum Liquid Foundation is infused with 93% skincare ingredients and Mineral SPF 20 for a naturally radiant finish – clinically proven to improve skin smoothness in 7 days.*
Key ingredients
Water Lily Extract: Helps soothe stressed skin.
Hyaluronic Acid: Deeply moisturizes and plumps the skin.
Coconut-Alkanes: Naturally derived silicone alternative provides weightless silky, serum feel on skin.
Vitamin C/Vitamin E: Provides antioxidant protection.
Glycerin: Helps to retain moisture to keep skin feeling hydrated.
Made without
Silicone, fragrance, oil, animal products, gluten.
Consumer testing results
Clinically proven to improve skin smoothness in 7 days*
Provides 12 hour hydration*
Improves skins tone and minimizes pores over time
Delivers all-day wear with a feather-light, naturally radiant finish
Protects against UVA/UVB rays with broad spectrum mineral SPF 20
*Based on a clinical test by an independent lab
Usage
Fingertips are preferred for a radiant natural medium coverage.
Shake well before applying.
Twist pump to unlock.
Dispense ½ -1 drop onto fingertips.
Warm up between fingertips.
Blend beginning at the center of the face, working outward.
Work all over the face until fully blended.
Build coverage by pressing additional product onto the skin.
If using a brush, pair with the Luxe Performance Brush and drop product directly onto the brush.
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